Panthers and Allam Homes extend major partnership

Penrith Panthers is proud to announce that major partner Allam Homes has extended its partnership with the club until the end of the 2028 season.

The renewed agreement will see the Allam Homes brand continue to feature on Panthers jerseys, corner posts and at Panthers home games, reinforcing one of the club’s valued long-term partnerships.

Panthers Rugby League CEO Matt Cameron welcomed the extension.

“We’re thrilled to have Allam Homes extend their major partnership through to 2028,” Cameron said.

“They have shown tremendous loyalty to our club and our community, and their commitment goes well beyond game day. Allam shares our passion for Western Sydney and making a meaningful impact where it matters most.”

Since 2024, the Allam Family has been a major donor of the Panthers Foundation as a Foundation Immortal, helping launch the Foundation’s vision to positively impact more than 10,000 local community members each year.

For over five years, Allam has supported the club’s annual Christmas visits to Nepean Hospital by purchasing gifts for players to distribute to children in the Children’s Ward. In 2026, Allam and the Panthers Foundation launched the Barney Allam Scholarship, enabling a regional student to complete a dual diploma in Sport and Business at no cost. They will also donate 10 rugby league balls to local primary schools for every try the Panthers score at home during the 2026 regular season.

“We are incredibly proud to extend our partnership with the Penrith Panthers and continue supporting such a successful and community-focused club,” Allam Homes Director Ben Allam said.

“This marks our tenth consecutive year alongside the Panthers, and during that time we’ve shared in some remarkable moments, including four premierships, which makes us even prouder of the club and team we support.

“Beyond the success on the field, we’re also proud of the work we’ve been able to do together in the community through the Panthers Foundation, including supporting the annual Christmas visits to Nepean Hospital where players bring gifts and joy to children in the Children’s Ward.

“We’re excited about the next chapter of this partnership and look forward to continuing to support the Panthers, their community programs and the Western Sydney region over the next two years.”

The extension ensures Allam Homes will remain a key part of the Panthers’ journey both on and off the field through to 2028.